Case Study: Dell achieves rapid partner program growth with PartnerPath

Dell - Customer Case Study

Dell wanted to strengthen its channel partner engagement and build a stronger partner program, including a next-generation program architecture and certification roadmap. To do that, Dell worked with PartnerPath to assess stakeholder and partner needs, compare against industry best practices, and support its broader go-to-market channel efforts.

PartnerPath delivered partner program architecture analysis, recommendations, and annual partner satisfaction surveys, along with channel engagement guidance for internal business units. The result was significant: Dell’s partner program tripled the number of partners in the year after PartnerPath’s recommendations, helping Dell expand without needing to rebuild the program later.

Dell

Bob Skelley

Executive Director, Global Certified Partner Program & Channel