Case Study: Hessnatur boosts customer reviews with parcelLab

Generate more reviews by reaching customers at the right time

Hessnatur, a German sustainable clothing and home textiles company, wanted to improve its post-purchase experience and find a better way to collect genuine customer reviews. To address this challenge, it partnered with parcelLab and used its post-purchase platform to better engage customers and encourage authentic feedback.

With parcelLab, Hessnatur implemented well-timed review requests and targeted post-purchase communications based on individual shipments. The result was a 365% increase in organic reviews and a 17% improvement in review quality, helping Hessnatur build trust and drive more conversions.

Hessnatur

Deborah Kirchner

Online Marketing Manager