parcelLab
37 Case Studies
A parcelLab Case Study
11teamsports, a major European provider of sports clothing and memorabilia, faced a challenge with a disjointed post-purchase experience. Logistical limitations led to a lack of delivery transparency, an increase in WISMO inquiries, and an inability to provide real-time updates, which hindered their goal of building stronger customer loyalty and brand trust. To address this, they partnered with parcelLab and implemented its delivery communication platform.
Using parcelLab, 11teamsports gained the ability to provide frequent and tailored shipping updates, enhancing transparency for their customers. The solution not only improved the post-purchase experience but also actively drove sales and engagement. parcelLab helped 11teamsports achieve a 19% increase in revenue, an 8% growth in average basket size, and an increase in repeat purchases, while significantly reducing customer service inquiries.