Case Study: Jersey Mike’s Subs increases interview show rates 60% and frees managers’ time with Paradox (Olivia)

Quick Service Restaurant Franchise Group Improves the Candidate Experience While Freeing Up Managers’ Time

Jersey Mike’s Subs (IAG Restaurant Group) faced fierce competition for hourly workers in the Bay Area, where high living costs and low unemployment meant candidates were being hired elsewhere before managers could respond. Busy store managers were losing critical hours to recruiting and wasting hundreds of dollars monthly on ineffective advertising, so the franchise partnered with Paradox to improve speed and candidate engagement using Paradox’s AI recruiting assistant, Olivia.

Paradox implemented Olivia (including Olivia Capture and Olivia Scheduling) to capture candidates via SMS, screen them instantly, and schedule interviews from mobile devices. As a result, interviews are typically scheduled within two hours (75% same‑day), interview show rates rose 60%, managers save 4–6 hours per week, and the franchise reports thousands of dollars saved annually in ad spend and labor—demonstrating clear ROI from Paradox’s solution.

Jersey Mike’s Subs

Jeff Henderson

President