Case Study: Great Wolf Lodge saves $700,000 with Paradox Conversational ATS

A Paradox Case Study

Preview of the Great Wolf Lodge Case Study

Great Wolf Lodge saves $700,000 with Paradox

The customer, Great Wolf Lodge, faced a slow and inefficient hiring process. With recruiters manually screening and scheduling candidates, the process resulted in a low volume of applicants and a high drop-off rate. To address this challenge, they partnered with vendor Paradox and implemented its Conversational ATS.

Paradox's solution was a conversational AI assistant named Emma, which allowed candidates to apply and ask questions directly from their phones. This sped up the hiring process and improved the candidate experience. The results for Great Wolf Lodge were significant: they saved $700,000 in job advertising spend in 2024, achieved a 423% increase in scheduled interviews, and improved interview show rates up to 75%.


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