Case Study: Southern Rock saves $840,000 annually with Paradox recruiting automation

$840,000 saved with recruiting automation

Southern Rock, the restaurant group behind more than 150 McAlister’s Deli locations, needed to hire at a much higher volume than its existing process could support. To keep up, the company was forced to increase its job advertising budget, even though it still wasn’t attracting enough applicants. Paradox provided its Conversational ATS to help solve the challenge.

With Paradox’s Conversational ATS and AI assistant Savannah, Southern Rock automated much of the hiring process and captured far more candidates. The results were dramatic: applicant volume rose from fewer than 1,000 per month to 42,000 per month, while spend dropped from $65,000 to $6,000 per month, delivering $840,000 in annual savings. Paradox also helped Southern Rock achieve a 95% application completion rate, a 70% reduction in paid advertising spend, and a 60% reduction in turnover.

Southern Rock