Case Study: Renaissance achieves a 93% increase in meeting-to-opportunity conversion with Outreach

Leaning into sales execution intelligence helps Renaissance increase meeting-to-opportunity conversion rate by 93%

Renaissance, an education technology company serving school districts, faced a challenge in creating and managing opportunities efficiently while building strong customer relationships in a finite, highly competitive market. Its sellers were relying on manual, time-consuming processes that made it hard to see which activities were actually driving pipeline and revenue.

Renaissance implemented the Outreach Sales Execution Platform to improve multi-channel selling, surface deal insights, and guide reps on next best actions. With Outreach, Renaissance achieved 87% user adoption, increased meeting conversion from 14% to 27% in three months, and delivered a 93% improvement; a Customer Success pilot also tripled reply rates.

Renaissance

Salvatore Cirillo

Chief of Staff to the Chief Revenue Officer