Case Study: Datanyze achieves doubled revenue and tripled rep productivity with Outreach

Datanyze - Customer Case Study

Datanyze, a fast-growing sales intelligence startup, faced an efficiency problem: its small SDR team spent countless hours blasting emails instead of targeting high-value prospects, and new hires needed a faster way to learn which messaging worked to meet aggressive sales goals.

By adopting Outreach, Datanyze automated and personalized outbound sequences, mapped playbooks quickly, and used analytics to focus on the most effective touches. The team saved three to four hours per day, each rep became roughly three times more productive, reply rates reached 52% (with up to a 20% lift from targeted subject lines), the team reliably schedules 2–3 demos per rep per day with sufficient actives, and revenue doubled within two quarters.

Datanyze

Jason Vargas

Managing Director