Case Study: IKKS Group modernizes ecommerce and boosts mobile conversion with OSF Digital and Salesforce SFRA

IKKS Group reduces maintenance costs and boosts mobile conversion with OSF Digital

The IKKS Group, a French premium fashion company, faced the need to modernize its aging SiteGenesis ecommerce platform to support online sales growth and improve market competitiveness. Seeking greater efficiency and scalability, IKKS partnered with OSF Digital to migrate its platform to Salesforce Commerce Cloud Storefront Reference Architecture (SFRA).

OSF Digital implemented Salesforce Commerce Cloud SFRA for IKKS, unifying multiple brand sites into a shared codebase for easier maintenance. A key component was the deployment of OSF Digital's OmniCommerce Store Locator cartridge, enabling a transition towards headless commerce. This solution increased mobile conversion rates, reduced maintenance costs, improved time-to-market for updates, and enhanced the overall customer experience by making it easier for shoppers to find physical stores.

IKKS Group