Case Study: Cacau Show boosts ecommerce and email marketing with OSF Digital

Cacau Show boosts email open rates from 10% to 60% with OSF Digital

Cacau Show, a Brazilian chocolate manufacturer and the largest global network of fine chocolate stores, faced challenges with its Salesforce Commerce Cloud implementation and sought to optimize its marketing efforts. The company needed to stabilize its code base and sought a partner to help unleash the platform's full power while also implementing a comprehensive digital marketing solution for its loyalty program.

OSF Digital deployed Salesforce Marketing Cloud and improved Cacau Show’s existing Commerce Cloud implementation. The solution included creating marketing journeys, updating code, and fixing bugs. As a result, Cacau Show boosted its email open rates from 10% to 60%, sent more personalized communications, and reduced the cost of sending emails. OSF Digital continues to provide ongoing support to ensure the platform remains efficient and up to date.

Cacau Show