Case Study: Browns Shoes achieves faster, more accurate omnichannel fulfillment with OSF Digital

Browns Shoes cuts order cycle to 15 minutes with OSF Digital

Browns Shoes, a family-owned Canadian footwear retailer, faced challenges with inefficient inventory management and fulfilling orders quickly across its 68 stores and ecommerce site. They needed a modern, secure website and a way to leverage merchandise from any location to provide accurate shipping times and an improved customer experience. They partnered with OSF Digital for a Salesforce-based omnichannel solution.

OSF Digital implemented a unified commerce solution by integrating distributed order management technology with five retail systems. They also replatformed the ecommerce site, redesigned the online storefront, and added new shopping functionalities. This resulted in a 50% reduction in delivery times, 99.5% order accuracy, and an order cycle time of just 15 minutes from receipt to tracking number.

Browns Shoes