Case Study: South Yorkshire Mayoral Combined Authority boosts trust by 83% with Orlo

South Yorkshire Mayoral Combined Authority boosts trust 83% with Orlo

The South Yorkshire Mayoral Combined Authority (SYMCA) needed to cut through the noise on social media to better monitor public conversation around its major projects and leadership. Facing disorganized data streams and unreliable reporting, they partnered with Orlo to implement a more structured approach to social listening.

Orlo provided SYMCA with purpose-built listening streams and real-time dashboards to filter out irrelevant noise and capture meaningful insights. This solution delivered measurable results, including an 83% increase in trust around the SYMCA brand and an 8% increase in trust around Mayoral mentions, allowing the team to make more informed communications decisions.

South Yorkshire Mayoral Combined Authority (symca)