Case Study: Pura builds trust and boosts social engagement with Orlo

Pura boosts positive social sentiment 842% with Orlo

The customer, Pura, is an eco-friendly baby care brand that needed a social media management platform to support its launch and growth. Its challenge was to maintain its core mission and build trust as a new brand while efficiently managing all of its digital conversations and responding quickly to inbound messages.

Using the Orlo platform, specifically its Unified Inbox and Campaigns features, Pura was able to manage conversations from a single platform and track the impact of influencer campaigns. The results were significant, including a 353% organic growth in Instagram followers, a 90% growth in Twitter engagement rate, and an 842% growth in positive social sentiment. Orlo enabled the brand to scale up efficiently while saving time.

Pura