Case Study: Tacoma Screw Products achieves nationwide B2B and B2C ecommerce growth with Oracle NetSuite SuiteCommerce

Tacoma Screw Extends its Reach with SuiteCommerce in B2B and B2C Markets

Tacoma Screw Products, a mid‑market distributor of fasteners, tools and construction supplies with 16 brick‑and‑mortar stores in the Pacific Northwest, needed to replace a static website with a robust ecommerce channel. With a small ecommerce team and pressure to compete with larger rivals, the company sought a fast, flexible solution to serve both traditional B2B customers and new B2C buyers and extend its market reach.

Tacoma Screw implemented NetSuite SuiteCommerce Advanced and NetSuite CRM, plus ChannelAdvisor for large‑scale Google Shopping campaigns, enabling native integration with its back‑end ERP. The new site supports 45,000 SKUs, buy‑online/pickup‑in‑store, role‑based account self‑service for 828 buyers, and mobile access for field reps — driving new B2B and B2C business across all 50 states (and some international orders), improving cost efficiency and strengthening competitive position.

Tacoma Screw Products