Case Study: Finis achieves accelerated growth and real-time pool-side sales with Oracle NetSuite OneWorld

NetSuite OneWorld Helps Swimwear Innovator Lap Larger Competitors to Accelerate Growth

Finis, a US-based swimwear innovator serving wholesale and retail channels, struggled with a non‑integrated Sage system that created inventory visibility gaps, forced sales reps to wait up to 48 hours to confirm availability, and slowed international expansion. The company needed real‑time inventory access for pool‑side sales and a fast, scalable platform to support new subsidiaries.

Finis implemented NetSuite OneWorld with partner Balkan Technical Services, enabling mobile ordering (iPad/iPhone/laptop), multi‑currency reporting, gross‑margin alerts and EDI integration, with the Bulgarian subsidiary live in 2 months and the US in 4. The result: about $20K annual server savings plus $140K in FTE efficiencies, continued >20% yearly growth, 20% faster warehouse throughput despite 20,000 more shipments, DSOs cut from 50 to 32, monthly closings time halved, and increased spontaneous orders and customer loyalty via real‑time inventory visibility.

Finis