Case Study: Advantage Sign Supply, Inc. achieves 66% faster order processing and $500K+ inventory reduction with Oracle NetSuite

NetSuite Helps Manufacturer Cut Time Required to Take Orders by 66%

Advantage Sign Supply, a wholesale distributor in Grand Rapids, faced fragmented back-office systems—Counterpoint, Real World, Dynamics GP and an in‑house CRM—that made order processing, inventory control, pricing updates and ecommerce management slow and inefficient across multiple brand websites.

The company implemented NetSuite (ERP, CRM, SuiteCommerce Advanced) with NetSuite Advanced Shipping and SPS Commerce for EDI, unifying order, warehouse and web channels. Results included a 66% reduction in order processing time, a >15% drop in monthly inventory (over $500K), $1,000/month savings from electronic invoicing, 50+ new web customers per month driving 11% of revenue, and pricing updates cut from 2 hours to 10 minutes for 500+ items—while role-based dashboards freed IT to focus on strategic value.

Advantage Sign Supply, Inc.