Case Study: Patriot Outfitters achieves rapid multi-channel growth and 360-degree visibility with Oracle NetSuite

Multi-Channel Retailer Drives Growth with Unified Ecommerce and In-Store POS Solution

Patriot Outfitters, a Topeka-based multi-channel retailer of tactical gear serving military and civilian customers, struggled with fragmented on-premise systems (QuickBooks and a custom web store) that limited visibility into customers and inventory across 22 stores and a central warehouse. Separate product databases and disconnected POS, ecommerce and financial applications sapped productivity, hindered ecommerce efficiency and constrained the company’s ability to scale.

By implementing NetSuite SuiteCommerce and NetSuite POS as a unified, cloud-based platform, Patriot Outfitters gained a single source of truth for customer, inventory and financial data, real-time visibility across 22 stores and the warehouse, and CRM support for call-center sales. The solution halved the time to manage B2C and B2B sites, enabled a password-protected military storefront, streamlined order management and demand planning for ~30,000 SKUs, reduced stock-outs and improved customer service—supporting rapid, scalable growth.

Patriot Outfitters