Oracle NetSuite
789 Case Studies
A Oracle NetSuite Case Study
Locations LLC, a Honolulu-based real estate services firm, needed a CRM that could expose extensive market and customer data, support unique real estate workflows, and deliver cost-effective, timely communications through the peaks and valleys of the market. Off-the-shelf tools and their previous Salesforce.com setup couldn’t provide the vertical capabilities or customization they required.
The company moved 300+ users to NetSuite CRM+, building a flexible, custom platform that records full sales-cycle histories, automates email marketing, and integrates with its web portal for richer client insights. The change enabled agents to manage up to 10× more relationships, delivered 1.5 million emails annually on agents’ behalf, and achieved 98% adoption among 240 subscribing independent agents.