Case Study: Free Flow Wines achieves 300% annual revenue growth and scalable operations with Oracle NetSuite

Free Flow Wines Uncorks Business Success with NetSuite

Free Flow Wines, a Napa-based kegging and logistics company that provides eco-friendly on-tap wine service to wineries, restaurants and hotels, was outgrowing entry-level QuickBooks and Excel. Manual order processing, invoicing and inventory tracking limited growth and customer service, so the company sought a technology-driven, scalable solution to streamline operations and support expansion.

Free Flow implemented NetSuite (Financials, Inventory, Work Orders & Assemblies) with partner Business Intelligence 101 and barcode scanning from Oz Development to automate order-to-invoice workflows, inventory visibility and a B2B client portal. The solution enabled real-time tracking of 85,000 kegs, improved forecasting and distributor collaboration, supported roughly 300% annual revenue growth in each of two years post-implementation, expanded service to 200+ winery clients and avoided the cost of three or more full-time staff.

Free Flow Wines