Case Study: Netsertive doubles revenue and scales operations with Oracle NetSuite

Fast-Growing Digital Marketing Business Netsertive Doubles Its Revenue on NetSuite

Netsertive, a fast-growing advertising and digital marketing agency in Morrisville, NC, outgrew its separate QuickBooks and Salesforce systems after rapid expansion since 2009. Disorganized lead data, inconsistent processes and poor visibility across sales, fulfillment and accounting were limiting revenue operations and scalability.

Netsertive implemented a phased NetSuite rollout (ERP, CRM and marketing) with Pardot for targeted campaigns, Audaxium integrations and EchoSign for e-signatures, plus customizations to track monthly recurring revenue. The result: revenue doubled in just over two years (earning Inc. 500 recognition), a client base above 1,000, doubled lead-generation capacity, a 50% improvement in billing accuracy, streamlined lead-to-cash and a scalable platform supporting 140 users.

Netsertive