Oracle NetSuite
789 Case Studies
A Oracle NetSuite Case Study
Blue Microphones, a Westlake, Calif. manufacturer founded in 1995, grew rapidly after its Snowball USB mic became a breakout product. With roughly $25–50M in revenue and about 60 employees, the company outgrew QuickBooks Enterprise and needed a modern, cloud-based system to handle multi‑currency transactions, inventory management and integrations with marketing and engineering systems — a need brought into sharp focus during a sale to a private equity firm.
Blue implemented NetSuite (including CRM) and TriNet HR to replace QuickBooks, gaining a unified, scalable cloud business management platform. The new system streamlined multi‑currency transactions, inventory and cross‑department integrations, improved agility, and positioned Blue Microphones for its next stage of growth.