Case Study: Corkcicle achieves data-driven growth and streamlined operations with Oracle NetSuite

Beverage Innovator Corkcicle Uncorks Business Success with NetSuite

Corkcicle is a design-driven beverage accessories company founded in 2010 that sells through thousands of retail partners and operates with a lean team of about 75 employees, relying on outsourced accounting, sales, customer service and fulfillment. Facing limited visibility and relying on QuickBooks and gut-based decisions, Corkcicle needed better analytics and multi-location inventory control to manage 3PL partners and support rapid growth.

In 2014 Corkcicle implemented NetSuite CRM’s cloud-based platform, giving partners seamless access while delivering robust reporting, multi-location inventory visibility across Atlanta, Salt Lake City and the Netherlands, and automated purchase-order workflows for contract manufacturers. The result: data-driven decision-making, faster and more accurate order production, and the operational capacity to expand custom corporate product lines and sustain double-digit growth.

Corkcicle

Blake Thomas

Chief Operating Officer