Case Study: Shipley Do-Nuts boosts franchise training consistency with Opus

Shipley Do-Nuts Rolls Out Opus’ Training Platform to All Franchisees to Fuel Growth

Shipley Do-Nuts, an 87-year-old donut and coffee chain, needed a way to ensure consistent training and high-quality customer experiences across its 340+ corporate and franchise locations to support its growth strategy. The company turned to the Opus training platform to provide standardized and effective training for its frontline employees.

By implementing Opus, Shipley Do-Nuts gained a platform to create and deploy customized, multilingual training that employees access via mobile. This solution enabled a rapid, systemwide rollout to all franchisees within just six months. Opus provided the tools for the corporate team to launch training in real-time and for managers to act as effective coaches, resulting in a unified brand experience and supporting the company's expansion goals.

Shipley Do-Nuts

Donna Josephson

Chief Marketing Officer