Case Study: Fortune 500 Beauty Brand achieves 47% more revenue-generating activity with Optymyze

No-Code Apps Revolutionize Sales Process for Classic Cosmetics Brand

A Fortune 500 Company in the prestige beauty industry needed a better way to keep more than 1,000 sales reps aligned across dozens of brands and thousands of retail locations. Its email-based process for sharing promotions, training, sales data, and store guidance was overwhelming reps, causing missed priorities and reducing time spent in stores.

Optymyze implemented no-code apps to automate communications, prioritize store visits, and standardize in-store feedback. The rollout took just five weeks, and within two months Optymyze delivered mobile-first planning, mapping, and feedback tools. The results included 60% fewer sales ops emails, 47% more revenue-generating activity, and the equivalent of nearly 500 additional reps, while also reducing administrative overhead and improving sales consistency.