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363 Case Studies
A Optimizely Case Study
Royal Terberg Group, a multinational manufacturer of specialist transport vehicles with six business units, needed a scalable digital platform to support its international sales channels and speak directly to end customers. The challenge was to deliver many country- and division-specific sites in multiple languages while integrating external tools and keeping editorial control and flexibility across the estate.
By adopting the Optimizely (Episerver) Foundation accelerator and Content Cloud, Terberg quickly built adaptable CMS microsites that integrate with external partners and enable content filtering and multi-site publishing. The outcome is 20 live sites in six languages, easier management of division- and country-specific content, stronger customer collaboration, and a company-wide migration to Optimizely supported by implementation partner Arlanet.
Gert Jan van Hilten
Marketing and Communications