Case Study: P&N Bank achieves responsive, accessible content control with Optimizely Content Cloud

P&N Bank - Customer Case Study

P&N Bank engaged digital agency Fusion to redesign its Digital Bank to deliver an intuitive, accessible experience across devices so customers could quickly find, apply for and manage products — a critical part of the bank’s growth strategy. The challenge was to make complex customer journeys simple, consistent and usable for everyone while giving the bank better control of its content.

Fusion built a responsive, accessibility-first Digital Bank powered by Optimizely Content Cloud and a suite of customer tools, using its structured 5D process. The result is a more responsive, consistent and accessible site that empowers members, simplifies content management for P&N and serves as a cornerstone for business growth.

P&N Bank