Case Study: DocuSign accelerates experimentation and data-driven decision-making with Optimizely

DocuSign elevates experimentation with Optimizely

DocuSign has used Optimizely for about a decade to improve website conversion and scale its experimentation program. As its testing needs grew, the company upgraded to Optimizely’s enterprise plan and later added Optimizely Feature Experimentation, with more than 20 teams across marketing, product, design, and engineering relying on the platform.

With Optimizely, DocuSign gained self-service experimentation that reduced dependence on engineering and sped up testing across the business. The result was a broader, faster-moving, data-driven experimentation culture at DocuSign, with hundreds of users benefiting from clearer insights to guide decisions and product roadmaps.

DocuSign