Case Study: Diligent saves tens of thousands and reclaims 65% of time with Optimizely Opal

Diligent saves tens of thousands and reclaims 65% of time with Optimizely

Diligent, a leading governance, risk, and compliance software provider, faced significant content chaos. Their small, seven-person content team struggled with scattered files and inefficient tools, making it impossible to track work and meet the massive content demands of their global company. To do more with less, they turned to Optimizely and its Content Marketing Platform (CMP) and Opal AI tools.

By implementing Optimizely's CMP and embedding Opal AI directly into their workflow, the team automated content creation, from briefs to sales emails. This solution drastically reduced their reliance on external agencies and freed up strategic capacity. As a result, the Diligent team saved tens of thousands of dollars in agency costs and reclaimed 65% of their time, which they redirected into high-impact projects like launching a new podcast series.

Diligent