Case Study: Brainloop builds a UK channel partner network with Operatix

Brainloop builds £0.5M channel pipeline with Operatix

Brainloop, a leading supplier of secure online collaboration solutions, faced the challenge of building a two-tier channel network in the UK and Ireland to grow revenue. They needed a partner to recruit and enable distributors and resellers to complement their internal sales team. They engaged Operatix to handle this channel recruitment and management in place of their own team.

Operatix implemented a solution to identify, prospect, and qualify relevant channel partners and distributors. The results were a developed pipeline of a dozen distributors and 50 reseller prospects. Operatix successfully recruited and enabled 2 distributors and 15 resellers, building a £0.5 million pipeline in bookings for Brainloop.

Brainloop