OpenTable
49 Case Studies
A OpenTable Case Study
Stock Hill KC, a sophisticated steakhouse in Kansas City founded by Alan Gaylin, faced challenges with a previous reservation system that was clunky, reduced online visibility, and led to a decline in bookings. The restaurant needed reliable tools to manage its large space efficiently and to reconnect with diners for consistent reservations. They turned to the OpenTable platform for a solution.
By switching back to OpenTable, Stock Hill regained extensive diner reach and utilized intuitive front-of-house management tools, including the OpenTable Pro plan for automated, branded email marketing campaigns. This solution streamlined operations, made staff training easier, and directly drove guest visits through targeted promotions. The results included an immediate recovery in reservations, with new guests arriving due to marketing emails in less than two weeks, and overall more efficient and reliable restaurant management.