Case Study: Fortune 100 Retailing Company achieves enhanced shipping visibility and improved customer experience with OpenMarket SMS notifications

Fortune 100 Retailing Company - Customer Case Study

Fortune 100 Retailing Company, a global retailer selling software, digital books, movies, video games and consumer electronics, needed to improve online and mobile customer experiences by keeping shoppers informed about shipping. The company partnered with OpenMarket to deploy SMS notifications for shipping confirmations, tracking updates and delivery alerts.

OpenMarket implemented an SMS notification system that sends timely messages (e.g., delivery windows and tracking numbers) to customers in more than 150 countries. The solution produced a significant increase in positive customer experiences, improved visibility and saved customers time by eliminating unnecessary steps, indirectly strengthening the retailer’s brand image.