Case Study: The Goodman Group achieves 2X applications per job opening and consistent staffing with OnShift

A OnShift Case Study

Preview of the The Goodman Group Case Study

The Goodman Group Uses OnShift To Improve Recruitment & Staffing Consistency

The Goodman Group operates 33 senior living communities across the U.S., serving over 10,000 residents and employing 4,000+ staff. They faced staffing shortages—especially on nights and weekends—disjointed hiring systems that drove candidates away, and inconsistent onboarding that contributed to high early turnover and rising labor costs.

By adopting the OnShift suite (Schedule, Employ and Engage) Goodman streamlined hiring, scheduling and employee engagement with mobile schedules, auto-approved shift pickups, automated job postings, integrated background checks and e-offers, and continuous pulse and new-hire surveys. Results included a 100% increase in applications per job within four months, a 23% rise in shift pickup requests, 400 administrative hours saved, 91% of new hires reporting they’re happy with their decision, a 38% increase in new hires who feel welcomed, and steady overall staff satisfaction.


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The Goodman Group

Kim Te Brugge

VP of Senior Living & Healthcare


OnShift

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