Case Study: Walden University achieves two-week annual time savings and doubles events with ON24

Walden University saves weeks of manual work annually with ON24

Walden University, a provider of alternative education for working adults, needed a better way to replace large in‑person professional development and certification events when face‑to‑face gatherings stopped. Their mix of conferencing tools lacked integration, reporting and engagement features, forcing staff to spend hours manually converting content, pulling attendance data and tracking in‑event engagement.

By adopting ON24, Walden automated webinar-to‑on‑demand conversion, used branded content hubs, and implemented custom API and Salesforce integrations to push engagement and certification data into student profiles. The result: instant reporting and evergreen content, about two weeks of manual work saved per year, the ability to run twice as many events with the same team, and improved student engagement and tracking.

Walden University

Rochelle Gilbert

Associate Vice Provost