Case Study: The New York Times achieves a 500% increase in webinar output with ON24

The New York Times Learning Network increases webinar output by 500% with ON24

The New York Times Learning Network, a small team within The New York Times that helps teachers bring current journalism into the classroom, needed to rapidly scale its professional-development offerings when COVID-19 pushed schools online. Having produced just 12 webinars in three years, the Learning Network faced a global audience seeking timely support and wanted to combine the depth of in-person training with the reach of digital events.

By adopting the ON24 Webcast Elite platform, the Learning Network increased webinar production by 500% (running 12 webinars in six months), drawing 400–1,700 registrants per event and building community through live video, group chat, Q&A, follow-up emails and an on-demand library. Results include 97% of attendees reporting high satisfaction and 95% likely to recommend the webinars, enabling the team to extend its reach and deliver consistent, high-quality professional development worldwide.

The New York Times

Rachel Manley

Professional Development Manager