Case Study: The New York Times increases webinar output by 500% with ON24

The New York Times increases webinar output by 500% with ON24

The New York Times Learning Network faced the challenge of scaling its professional development for educators globally, especially as the need for online learning support surged due to COVID-19. Their previous webinar program was limited, having only run 12 events in three years. They partnered with vendor ON24 and its Webcast Elite platform to create a more robust digital program to reach a wider audience.

Using the ON24 platform, The Learning Network increased its webinar output by 500%, running 12 webinars in just six months. They leveraged ON24 features like live chat, Q&A, and automated follow-up emails to build community and share resources. This solution achieved exceptional results, with 97% of attendees reporting high satisfaction and 95% being likely to recommend the webinars, successfully extending the organization's global reach.

The New York Times