Case Study: NACE boosts certifications and webinar engagement with ON24

The National Association for Continuing Education boosts certifications 4x with ON24

The National Association for Continuing Education (NACE) sought to move beyond traditional slide presentations for its virtual medical education events. The challenge was to create engaging, newscast-style webinars that could capture learners' attention and complement in-person training. Finding other digital platforms difficult to use and limited in customization, NACE turned to the ON24 Webcast Elite platform to achieve its goals.

By implementing the ON24 virtual event platform, NACE gained the flexibility to host dynamic symposiums and presentation theaters, utilizing tools like breakouts for networking. The ON24 solution provided advanced analytics that delivered critical attendee insights and engagement data. The results were significant: NACE saved $300,000 annually, doubled webinar registrations, and achieved a fourfold increase in event attendance and certifications.

The National Association for Continuing Education (NACE)