Case Study: TCS World Travel boosts engagement and bookings with ON24

TCS World Travel boosts bookings with 78% webinar attendance using ON24

TCS World Travel, a luxury private jet expedition company, needed to find a new way to engage its loyal customer base and prospects when travel was halted. They sought to create interactive, expert-led webinars but lacked the in-house expertise and a suitable platform to produce them effectively, leading them to partner with ON24 and its Webcast Elite product.

Using ON24, TCS launched "The Discovery Series" webinar program, which they were able to run entirely in-house after receiving training. The solution provided valuable analytics and integration with Salesforce, allowing the sales team to immediately act on opportunities. The results were highly successful, with 78% of their Q1 bookings having watched a webinar, proving it to be a significant source of both customer engagement and revenue for TCS World Travel.

TCS World Travel