Case Study: SCOR achieves 6X webinar attendee growth with ON24

SCOR triples webinar ROI with ON24

SCOR, the world's fourth largest reinsurer, faced challenges with an unstable webinar platform that caused frequent technical issues. With limited experience and resources, Manager Pam Granzin needed a reliable solution to make webinars a core part of their marketing strategy. This led them to seek a new vendor, ON24.

By implementing the ON24 platform, specifically its Webcast Elite simu-live feature, SCOR gained a stable and interactive solution. The results were significant: they increased webinar output from 4 to 14 per year and saw a six-fold increase in attendees. With an on-demand strategy powered by ON24, SCOR nearly tripled its overall attendance and solidified webinars as its primary external communications channel.

SCOR