Case Study: SCOR Global Life Americas Reinsurance Company achieves 6X webinar ROI with ON24

SCOR Global Life Americas Reinsurance Company triples webinar ROI with ON24

SCOR Global Life Americas Reinsurance Company, a major reinsurance company, faced challenges with an unreliable webinar platform that caused frequent technical issues. With limited internal expertise and a goal to expand their webinar programs beyond a small, quarterly audience, Manager Pam Granzin needed a new solution. They turned to the vendor ON24 to find a stable and feature-rich platform.

ON24 provided its Webcast Elite platform, which offered simu-live capabilities to pre-record sessions and a suite of interactive tools. This allowed SCOR's team to focus on content while ON24 handled the technical execution. The results were significant: SCOR increased from 4 to 14 webinars annually, saw attendee counts grow sixfold, and nearly tripled ROI through an on-demand strategy. ON24's platform became their primary external communications channel, successfully scaling their engagement.

SCOR Global Life Americas Reinsurance Company

Pam Granzin

Manager, Marketing & Communications, SCOR Global Life Americas Reinsurance Company