ON24
295 Case Studies
A ON24 Case Study
Schneider Electric, a global leader in energy management and automation, faced challenges in reaching its time-poor, global customers and partners with a conservative marketing budget. The company needed to break through the complexity of its sales process and move beyond the barriers of physical events to build trust and provide effective education. Schneider turned to the ON24 platform and its webinars to support its digital communication and demand generation strategy.
Using ON24 webinars, Schneider built an integrated strategy that combined live and on-demand digital events. This allowed them to create engaging thought leadership content with customers and experts, distribute additional materials, and extend the reach of their in-person events. The solution implemented by ON24 delivered significant results, including generating $500,000 in revenue from a single webinar and reaching an additional 300 customers with digital content following a live event.