ON24
224 Case Studies
A ON24 Case Study
Retail Solutions Inc. (RSi) is a global provider of big data and predictive analytics for the CPG industry that turns billions of shopper data points into actionable insights. To promote collaboration, advance its thought-leadership brand and give retail executives an efficient, convenient way to access best-practice content and share data, RSi needed an affordable, targeted forum for the retail community.
RSi partnered with ON24 to build an invitation-only “Collaboration Forum” and a best-practice webcast series featuring virtual booths, data-sharing and focused webcasts. ON24’s reliable global delivery, built-in analytics and Marketo integration helped RSi streamline marketing, boost engagement (average watch time 50 of 60 minutes), achieve a 52% registrant-to-attendee conversion rate, and expand reach while saving time and cost.
Laurie Speaks
Director Of Marketing