Case Study: Qlik achieves 2x more customer engagement with ON24

Qlik doubles customer engagement with ON24

Qlik, a company providing data analytics solutions, faced a challenge in engaging customers with its quarterly product updates. The existing releases failed to capture attention or deliver desired content, lacking interactive walkthroughs and direct input from product teams. Qlik needed a scalable solution to drive global engagement and gather actionable insights. They turned to the ON24 platform to address this problem.

Using the ON24 platform, specifically ON24 Target and ON24 Engagement Hub, Qlik created a seamless customer education journey. This included a subscription-based webinar series and always-on content hubs for product information. The solution allowed Qlik to humanize its brand through live interaction, reach a global audience via simulive broadcasts, and integrate registration and engagement data. As a result, ON24 helped Qlik double its webinar subscriptions quarter-over-quarter and achieved a significant uplift in overall customer engagement.

Qlik