Case Study: Protiviti achieves 52% increase in certifications and scales partner enablement with ON24

Protiviti increases certifications and scales partner enablement with ON24

Protiviti, a global consulting firm with more than 85 offices, needed a scalable way to run partner-led growth and professional certification programs across diverse audiences. Managing multiple channels and platforms, running costly in-person events, and manually tracking and issuing certifications made their national webinar program resource intensive and hard to scale.

Using ON24, Protiviti converted partner events and certification courses into interactive, on-demand digital experiences with Eloqua integration, automation and templatized assets, plus a searchable resource library on their website. The shift sped up certification issuance, captured richer engagement data to trigger follow-up, and reduced manual work—driving a 52% year‑over‑year increase in attendance and certifications, saving thousands in event costs and roughly a week of tactical work per year.

Protiviti

Nicole Thames

Webinar Program Manager