Case Study: NACE boosts certifications and event engagement with ON24

NACE boosts certifications 4x with ON24

The National Association for Continuing Education (NACE) sought to move away from standard slide presentations to create more engaging, newscast-style virtual events for medical professionals. Their previous digital platforms were difficult to use, offered limited customization and data collection, and frustrated their vision. NACE turned to the ON24 platform and its Webcast Elite service to address this challenge.

By implementing ON24's virtual event platform, NACE gained the flexibility to host dynamic symposiums with features like breakout rooms and advanced analytics. The solution delivered significant results, including a $300,000 annual savings by eliminating studio fees and reducing staffing needs. ON24 helped NACE double its event registrations and achieve a 4x increase in both attendance and professional certifications completed.

The National Association for Continuing Education (NACE)