Case Study: IASA doubles CPE events and boosts live attendance with ON24 Certification

IASA improves online cpe program with on24 certification tool

The Insurance Accounting & Systems Association (IASA), a nonprofit serving insurance professionals, sought to move its continuing professional education (CPE) offerings online to provide more value to members and offset declining in-person revenue. With a small e-learning staff and volunteer committee, IASA needed a scalable, self-paced solution that could automatically test, track, certify attendees and deliver a professional, interactive experience beyond its previous 100-attendee webinar cap.

IASA chose ON24 Webcast Elite and ON24 Certification, gaining built-in polling, surveys, comprehensive reporting and automated certificate generation. In the first year with ON24 IASA ran 10 CPE events—more than double its prior count—achieved over 60% live attendance among registrants, cut travel and training costs, expanded global reach and created a stronger revenue-driving e-learning program.

IASA

Celeska Fredianelli

Vp E-Learning