Case Study: ACFE (Association of Certified Fraud Examiners) generates $250K and a 29% attendance lift with ON24 Engagement Hub

How ACFE Generated $250K in Revenue with ON24 Engagement Hub

The Association of Certified Fraud Examiners (ACFE), the world’s largest anti‑fraud organization and provider of CFE training, faced a rapid pivot when the COVID‑19 pandemic hit and forced its major annual conference online with less than three months to convert the program. ACFE needed to replicate an in‑person experience with multiple concurrent sessions, preserve registration and sponsor value, and keep attendees engaged over a multi‑day virtual event.

Using the ON24 Engagement Hub and ON24 Target, ACFE delivered a dynamic virtual conference—running and recording 92 sessions in 10 weeks, offering live chat and networking, and providing on‑demand access for a year. The event drew 4,400+ attendees (a 29% increase), generated $250K in revenue, and achieved high satisfaction and advocacy: about 94% satisfied, 98% would recommend, and roughly 87% would attend another virtual ACFE event.

ACFE

Franco Coniglione

E-Learning Specialist