Case Study: Grant Thornton Australia increases webinar registrations and subscribers with ON24

Grant Thornton Australia grows webinar registrations by 40% with ON24

Grant Thornton Australia, a professional services firm, faced challenges with its existing webinar platform, which lacked the capabilities needed for modern audience engagement, such as on-demand access and personalized experiences. To scale its program and improve client interactions, the company turned to the ON24 Intelligent Engagement Platform.

By implementing ON24, the team gained robust engagement data, integrated it with Marketo, and utilized features like Simulive to deliver seamless events. This solution from ON24 led to a 40% increase in registrations, a 20% growth in new subscribers, and a 29% rise in marketing touches, ultimately contributing to a 4% total revenue growth.

Grant Thornton Australia