Case Study: Enterprise Insurance Organization drives member enrollment with ON24

Enterprise Insurance Organization achieves 97% attendee satisfaction with ON24

Enterprise Insurance Organization, a large insurance provider, was facing significant challenges with an unreliable and difficult-to-use webinar platform. Software glitches, video lag, and a poor back-end experience were hindering their ability to engage prospective members and scale their virtual wellness enrollment programs. They turned to the vendor ON24 for a more robust solution, adopting their Webcast Elite and Breakouts products.

By implementing ON24's platform, the team was able to deliver fully-branded, interactive webinars featuring surveys, CTAs, and live Q&A. The solution was highly successful, enabling them to host 2,000 webinars in a single year. ON24 helped them achieve exceptional results, including a 97% attendee satisfaction rate and a 30% survey response rate, which far exceeded industry benchmarks.

Enterprise Insurance Organization