Case Study: Global Multinational Enterprise Information Services Organization exceeds attendance goals by 40% and issues 4,500 certifications with ON24

Enterprise Information Services Organization Transforms Training and Certification Program with ON24 Digital Engagement Strategy

A global enterprise information services organization set out to boost product adoption and client success by modernizing its virtual training and certification program. The team had been using long, hard-to-navigate PDF course catalogs and a limited video-conferencing tool, which forced inflexible scheduling, made engagement and results hard to measure, and placed heavy live-presenter demands on staff.

By implementing ON24 Engagement Hub as a centralized, on-demand course library, Webcast Elite with Sim2Live to deliver prerecorded sessions with live features, and ON24 Target for personalized landing pages, the company created a one-stop, automated training experience with single-registration access, built-in certificates and integrated resources. Within months the program exceeded goals by 40%—6,300 unique visitors (goal 4,000), 4,500 certifications, 23,500 views and 20K+ engaged visitors—while reducing presenter workload and improving measurement and integration.