Case Study: Diversified achieves 60% webinar conversion rate with ON24

Diversified boosts webinar attendance 19% with ON24

Diversified, an association, faced challenges with its previous webinar platform which lacked reliable technical support, seamless integrations, and timely data access. This limited their ability to innovate and enhance audience engagement for their hundreds of annual events. Seeking a smarter solution, they turned to the ON24 Intelligent Engagement Platform.

By implementing ON24, Diversified gained robust integration capabilities, real-time data insights, and AI-powered tools like ACE to boost engagement. The results were significant, including a 19% increase in attendance and a 60% registration-to-attendee conversion rate, while consistently maintaining a perfect 5.0 engagement score for over a year.

Diversified